WHY SNEAKERS
Hip-Hop Iconic Sneakers History
Chris Gibbons, CEO of the sneaker marketplace Laced, says it all: “The popular sneakers we love today? They started as basketball shoes, adopted by hip-hop culture.” It makes sense, right? Fans wanted to rock the same gear as their idols, to feel part of their world. And that connection between athletes and musicians only grew stronger. These Hip-Hop iconic sneakers love affair is a two-way street.
But the bond between hip-hop and sneakers goes deeper than just sporting the same kicks as your favourite ballplayer. It’s about what those sneakers represent: success, power, and that hard-earned come-up story.
Nike’s Air Force 1 is a prime example. It’s a certified Hip-Hop iconic sneaker in its own right. These kicks became iconic thanks to rappers from New York, Philly, and other East Coast cities where the shoe represented a symbol for hustlers and street achievers. They weren’t about MJ dropping 50 points (although that would be impressive in any shoe), they were about everyday people making it big.
Learn moreTOP 3 SNEAKERS
Top 3 Sneakers for Summer 2024
Nike Zoom Vomero 5
The Zoom Vomero 5 SE takes early-2000s running to modern heights. A combination of breathable and durable materials stands ready for the rigours of your day, while Zoom Air cushioning delivers a smooth ride.
Release
September 2022
Benefits
1. Synthetic leather on the upper adds durability while mesh
adds breathability.
2. The foam midsole with Zoom Air cushioning offers a
responsive, smooth ride.
3. Plastic caging on the side adds support.
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Air Jordan 4
This remastered retro dresses the enduring silhouette of the Air Jordan 4 in all-white, save for a series of metallic accents inspired by hues that once graced the Air Jordan 1. Full-grain leather is combined with grid mesh to cover the shoe's upper, while a reliable rubber outsole featuring herringbone tread keeps the style grounded.
Release
July 2020
Benefits
1. Leather, synthetic and fabric materials in the upper
provide durable, comfortable support.
2. Foam midsole offers lightweight, flexible cushioning.
3. Flexible outsole provides traction for tiny feet on the go.
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Asics Gel-Kayano 14
The GEL-KAYANO 14 sneaker from the IMPERFECTION Pack is inspired by the idea of celebrating imperfection. It's designed with visible foam and cracked leather details that resemble how clay pots age over time.
Release
July 2024
Benefits
1. Feels a little bit lighter and you can relax into it more
with your foot sitting on top of that platform.
2. Very stable for walking in the street.
3. Has a wide platform and it feels fantastic and very
comfortable.
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